WHAT KIND OF LEAGUE IS IT?
A YOUTH & PARENT/CHILD LEAGUE PROVEN TO BRING MORE BOWLERS INTO YOUR CENTER

Youth and/or Youth/Adult League
Primarily Targeted at Children 6-11
January 2003 Launch Date


HOW IS IT PROMOTED?

I.IN-CENTER SUPPORT
Our promotion kit provides you with all the materials you need to promote the
Club in your center, including both a Character Viz-A-Ball & bag and a Character Engraved Ball & bag for display. The kit also provides advertising and marketing tools to reach kids and parents who may not currently be in your center. Plus, as a bonus, you'll get our program marketing supplement titled "Recipes For Success" containing incredible success stories form bowling centers all across the country who have run the program with outstanding results. (See complete kit detail on Promo Kit page).


II.  TV ADVERTISING

To help you reach even more kids outside your center, we will supply you with a :30 TV spot created especially for this program by Cartoon Network. The spot is designed for you to tag with your specific center information and place locally. Remember cable TV advertising works and it's affordable.


III. INTERNET MARKETING

The Cartoon Network Bowling Club will also be supported by banner ads on www.cartoonenetwork.com, the #1 website for kids 2- 11! The banner ads provide the kids with a link to a search engine through which they can find the bowling center running the program in their local area.
 
RUN CARTOON NETWORK BOWLING CLUB ALL SEASON LONG!
Five convenient merchandise ordering windows give you the chance to run the program anytime beginning mid-season 2003 -- from January right through the summer.

MERCHANDISE ORDERING & DELIVERY DATES
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MERCH. ORDER
2/14/03
3/14/03
4/11/03
5/16/03
6/20/03
MERCH. DELIVERY 
4/14/03
5/5/03 
6/2/03
6/30/03
8/11/03